Beckerings Park Estate in Bedfordshire spans 1,300 acres of farmland, woodland and water — home to a working farm, a business park, shooting grounds, and a fishing reservoir. Once a favoured hunting ground of Henry VIII, the Estate was also famed for its oak trees and the Chinese deer introduced by the 11th Earl of Bedford in the late 19th century.
I worked closely with TwoSheds to help craft a brand identity that reflects this rich natural heritage while giving the Estate a modern, adaptable system that works across its diverse enterprises.